The auction will include 100 premium .mobi domains, I’ve taken the liberty of listing them below:
There’s some very interesting names on the list, but any content provider would have to ensure that the content was compliant with the dotmobi guidelines.
The auction page on the dotmobi site goes into this in more detail:
In addition, dotMobi has further, minimal, requirements for the buyer:
– Domain to be registered by auction winner within 10 days of receiving authorization code
– Site to initially consist of a dotMobi-compliant parking page
– Best efforts to create, launch and operate a live web site with
relevant content within six months. (For example, acupuncture.mobi
should not display a site for car sales.)
– Fully compliant site with an http://ready.mobi score of at least 4/5. (see the premium auction site for full details)
So if you think you can just grab some nice dotmobi domains and use them for a “normal” website you may want to rethink your plans!
I was talking to Caroline in DotMobi’s Dublin office this afternoon about the upcoming auctions and she was very upbeat about their prospects. Of course with domain auctions prices could go any way – just have a look at the results from some of the more recent auctions held at Domain Rountable or TRAFFIC.
So how much could you pay for a .mobi domain?
The best gauge is past performance, and that is spread from a couple of thousand dollars to a couple of hundred thousand. The past two auctions of dotmobis yielded the following results:
Traffic October 2006
Traffic March 2007
Models.mobi – $7,500
Eat.mobi – $6,700
Singles.mobi – $41,000
Casinos.mobi – $52,000
Cam.mobi – $10,500
Realestate.mobi – $85,000
Directions.mobi – $19,000
Pizza.mobi – $21,000
Loancalculator.mobi – $1,500
Airfare.mobi – $11,000
Areacodes.mobi – $5,890
Pics.mobi – $23,000
Creditscore.mobi – $6,500
You can already start placing bids, but the auction won’t open for a couple of weeks.
I’ll probably be bidding on a couple of the domains listed, as I could see some very interesting using for them