Afnic, the French domain name registry, has launched a new video advertising campaign. The campaign is aimed at French SMEs and is 25 second 3D animation. Here it is: The script focusses on a few key points that should resonate with small business owners: Here’s a rough translation of the script: Welcome to my domain!… Continue reading French Domain Registry Launch New Video Ad Campaign
Category: marketing
Brand & Domains Event to be Held in Montréal
The Brand Registry Group (BRG) will be holding a one day conference on the sidelines of the upcoming ICANN meeting in Montréal. The event is aimed at brand owners who either have a TLD of their own or who might be considering applying for one in the future. While the full schedule for the event… Continue reading Brand & Domains Event to be Held in Montréal
New Brexit Party Misses Out on Domain
Nigel Farage’s latest political vehicle The Brexit Party launched last week. However you’ll notice that it’s using a .org domain name. The exact match .com domain name was snapped up by a group of pro-EU campaigners: TheBrexitParty.com was registered with GoDaddy on October 26th 2018, while the domain Farage’s party is using is TheBrexitParty.org which… Continue reading New Brexit Party Misses Out on Domain
Dutch Registry Unveils NL Branding
SIDN, the ccTLD registry for .nl, has unveiled new branding for the .nl ccTLD. Up until now the branding available was focussed on either SIDN itself or its registrars. There was no real “.nl brand” per se. The registry explain their rationale in an email to registrars: In March 2016, we introduced our new corporate… Continue reading Dutch Registry Unveils NL Branding
DotArt Registry Announces Early Adopters Including Some of the World’s Most Famous Museums
The .art domain will launch its sunrise phase in early December. Their sunrise period will run from December 7 2016 through to February 7 2017. According to their site the domain will enter general availability in May 2017. While details on pricing and other aspects of the registry’s launch plans haven’t been announced yet, the… Continue reading DotArt Registry Announces Early Adopters Including Some of the World’s Most Famous Museums
IEDR Advertise During Ireland – New Zealand Rugby Match
Spotted by several of my eagle eyed friends:
IEDR Launching New Radio Ad Campaign
The IEDR are launching a new radio advertising campaign across Ireland. Unlike some of their previous campaigns the focus this time round is firmly on .ie domain names and does not mention IEDR at all. The campaign features two adverts (below) which emphasise how the .ie ccTLD is linked to Ireland. They also mention that… Continue reading IEDR Launching New Radio Ad Campaign
French Supermarket Giant LeClerc Turns On DotBrand
Earlier this week French supermarket giant E.Leclerc launched a new site for their sports’ goods. The key change? The new site lives at sport.leclerc. Leclerc, which employs over 94 thousand people, is one of the companies that opted to get its own “dotbrand”. While some companies have rolled out a variety of different things on their own… Continue reading French Supermarket Giant LeClerc Turns On DotBrand
GoDaddy Pulls Out Of SuperBowl
According to an article over on Market Watch GoDaddy will not be advertising during Super Bowl 50 next February. GoDaddy had been running ads during the Super Bowl for the last 10 years with several of its adverts attracting plenty of controversy. Some of the earlier ads they ran featured the GoDaddy girls, like this… Continue reading GoDaddy Pulls Out Of SuperBowl
DotGlobal Registry Giving Away Premium Names
The guys over at the .global registry are doing something a little different for Christmas. They’ve giving away premium domain name every day of advent! Every day from December 1st until December 24th you can enter a draw to win a premium .global domain name: We will be giving away one valuable premium domain name… Continue reading DotGlobal Registry Giving Away Premium Names